Blink Marketing


Brand Strategy and Messaging

Effective brand communications goes beyond taglines. Consistent, compelling messages of depth and differentiation that reach into the wider interests and experience of an audience are required. Blink develops brand communications with a focus on actionable results. We go beyond providing a set of sound bites to deliver real-life recommendations on how to express a corporate and brand messages, as well as how to interpret this expression to deliver sustainable value in a volatile market. Our proprietary processes result in a clear and differentiated value proposition; a convincing vision for employees and stakeholders; and a compelling argument for strategic partnerships.

  • Brand Perception Audits
  • Brand Positioning and Message Development
  • Executive Messaging
  • Constituent Surveys (Internal and External)
  • Brand Logo and Tagline Development
  • Internal/Employee Communications
  • External Communications Plan Development