Blink Marketing

Capabilities

Special Events

Blink Marketing specializes in delivering premium event planning to all clients. We perform all aspects of the event planning and execution, including luxury gift bags, celebrity red carpet wrangling and press coverage. Our relationships with media elite, celebrities and socialites provide the best faces in attendance to events that will create buzz and garner press for our client.

Blink specializes in on-site, media coordination, event production and coordination of celebrity attendance for:
-Fashion shows
-Record release parties
-Movie screenings + premieres
-Product launches
-Media events
-In-store events
-Tours
-Press conferences

Brand Marketing

We’ve arranged reading circles in Starbucks stores to promote literacy; paired the Super Bowl Champion Giants with their biggest fan, Kelly Ann, a 12-ton Ringling Bros. Elephant; and turned up the temperature on The Weather Channel’s innovative sun safety education campaign.

Business-to-Business

We have developed innovative business-to-business communications programs designed to help clients effectively market products and services for companies ranging from Sharp Electronics to Bain Capital. Our integrated service approach brings together strategic positioning, aggressive business and trade media relations, industry analyst relations, thought leadership and executive visibility tactics.

Technology

Blink’s technology expertise extends from launching companies with new and emerging technologies to cultivating relationships with industry thought leaders, industry analysts and influential media. We develop a strategic communications plan that helps our clients claim leadership and capture mind share in business press, IT publications and financial outlets.

Crisis and Issues Management

Through ongoing audience and industry tracking, UPfront Communications offers combined issues monitoring and crisis management programs designed to anticipate challenges to our clients’ reputation and maintain a foundation for preemptive communications. We also identify emerging issues that may affect realization of our clients’ business objectives.

Corporate and Financial Communications

We help clients enhance corporate reputation, manage change, and meet marketplace demands, reaching investors, analysts, media, employees, community, customers and regulators. Our strategic insights and understanding of the financial marketplaces have assisted private investment firms, listed companies and financial technology firms in moving their businesses forward.